At the end of 2020, Anta officially unveiled the long-term development plan of “creating China’s running power” brand in Beijing, launched 6 pairs of running shoes that are really suitable for and belong to Chinese runners, and comprehensively launched Anta’s scientific and technological innovation measures in the field of professional running.
With the industry’s original deflector and airfoil drag reduction design, the wind resistance of the overall shoe body is reduced by 10%; The industry pioneered the design of 3D printed titanium alloy cleats, with hundreds of titanium alloy cleats on the sole to effectively enhance the force.
Yin Zheng, another Chinese player, ranked fifth with a score of 4 minutes 2.13, set a track starting record with a score of 4.58 and skated out of the world speed on the Chinese track.
The inner a-grip ＾ Pro rubber accurately grasps the ground, and the outer side is added with sparse transverse pattern support to help the flexible speed change in straight and curve; Stable TPU with midfoot transition rubber and midfoot gozone system provide faster and more stable speed change performance.
However, according to the data, “Mach 2.0” has mechanical properties such as Anta nitrogen technology, gozone system and anti spikes triangular pattern sole.
While improving Anta’s running matrix, they help Anta further seize the running market.
As a leader in China’s sporting goods industry, how can Anta be absent from the competition for running shoes.
A total of 1076 new running shoes were put on shelves in yuepao shoes warehouse within one year, which can be seen from the fierce competition.
In the past Beijing Winter Olympics, the thrilling steel snowmobile project was impressive.
It integrates Anta nitrogen technology, gozone system and anti spikes triangular pattern sole.
The Chinese winter Paralympic delegation topped the gold medal list and medal list of the Beijing winter Paralympic Games with 18 gold, 20 Silver and 23 bronze medals and a total of 61 medals.
It is worth mentioning that the shoes worn by Yan Wengang and Yin Zheng are Anta’s first Winter Olympic steel frame snowmobile shoes designed by intelligent simulation.
The first generation Anta Chuang running shoes – “Chuang 1.0” came out..
The experimental data show that wearing this steel frame snowmobile shoe can increase the average of 0.023 seconds and the maximum of 0.054 seconds in the starting and propulsion stage.
Anta “Mach 2.0” is a racing training shoe that can increase speed and change speed freely.
A single men’s shoe weighs only 240g in size 41, which is equivalent to the weight of the current mainstream running shoes; More stable, “Mach 2.0” is equipped with nitrogen technology, which can provide a steady stream of kinetic energy for runners; More elastic, energy return rate of 82.4%, providing excellent cushioning performance.
Anta running shoes have ranked among the forefront of race level running shoes.
As we all know, mach is a relative physical unit, which is generally used in aircraft, rockets and other aerospace vehicles.
This steel frame snowmobile shoe adopts the new generation midsole technology of Anta nitrogen technology, and pioneers the intelligent simulation design.
Compared with the previous version, “Mach 2.0” is lighter and weighs 31% less.
Generally speaking, the protection and support of ultra light running shoes for feet will be relatively weak.
Compared with the early generation, “Mach 2.0” is equipped with “Anta nitrogen technology new generation midsole technology”.
Every March, all kinds of new running shoes rush in, which is quite likely to appear after you sing, and almost “roll” into a pot of porridge.
In different states, the specific speed of each “horse” is not fixed and has the characteristics of variable speed.
With the popularity of road running events, China, which has a large population and consumption power, has always been one of the main battlefields of sports brand competition.
As the official partner of the Chinese Olympic Committee and the official partner of Beijing 2022 Winter Olympic Games, Anta has built professional competition equipment for 12 Chinese sports teams such as steel frame snowmobile, short track speed skating and snowboarding.
It is the sports brand that supports the most competition equipment of the Chinese national team at this Olympic Games.
According to the big data report of China’s running shoes in 2021 by yuepao, 37 brands launched new running shoes in 2021, including 14 domestic brands and 23 international brands.
The performance between players is sometimes only one second, so the millisecond speed increase is the “speed of life and death” for athletes to sprint for the gold medal.
In addition, the heel area adopts wrapped support, which is more stable during speed switching and is suitable for daily racing training of runners, At the same time, controlling the front and rear heel difference by 8mm can also help runners fully train the leg tendons and avoid injury to the greatest extent.
Named after “Mach”, Anta builds a “transmission on the runway”.
Moreover, during the winter Paralympic Games, Anta’s “Mach 2.0” speed training shoes equipped with the same nitrogen technology of the national team have also been launched.
Especially in the past two years, whether international brands or local brands, more and more funds are spent on the research and development of running shoes.
At present, China’s running shoe market is experiencing an epic inner volume.
The Chinese winter Paralympic delegation also created the best record in history with 9 gold, 4 Silver and 2 copper, among which “zero breakthrough” was achieved in snowboarding, steel frame snowmobile and other projects.
In addition, “Mach 2.0” is inspired by the steel frame snowmobile spiked shoe sole to create an anti spiked triangular pattern outsole.
Sports business issue 2842, welcome to pay attention to the leading sports industry information platform Wen | Ma Lianhong sports business reporter, with the end of the Beijing winter Paralympic Games, this 37 day ice and snow event finally came to a successful conclusion.
It was in such a race against the clock that Yan Wengang, a Chinese athlete who participated in the Winter Olympics for the first time, won a bronze medal in the men’s steel snowmobile competition, breaking the record of “zero” medal in the Chinese steel snowmobile Winter Olympics.
Now, this Olympic technology has been applied to the new “Mach 2.0” running shoes of the Chinese national team, bringing the runners a light running experience.
Like most sports, the steel snowmobile is also a race against time.