In addition, while adhering to independent research and development, Xiaomi has also consolidated its technological foundation by investing in the chip industry

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The 1 / 1.12 “extra large base is almost comparable to the 1-inch sensor of the entry-level digital camera

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However, everyone in this box is busy with fitness, and Xiaomi at the other end is beginning to expand

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Probably, this is self-confidence! Behind these black technologies is the result of 18 months of joint research and development by Xiaomi image and Samsung isocell

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At the speech on the 10th anniversary of Xiaomi last year, Lei Jun said that despite the difficulties in chip research and development, he did not give up on the research and development of surging

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The endless stream of materials has filled the expectations

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The full screen said: we are not bad at money

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It can be seen that the new generation of mix will still come out of the circle with dazzling black technology

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Xiao WiFi, who is looking forward to “new Xiaomi, new story”, seems to have heard cheers

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For the new generation of mix, Lei Jun said that “the 10000 yuan mobile phone is not priced at 10000 yuan, but the technology content in it is far more than 10000 yuan.”

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I have to say that Xiaomi is really an old Versailles master

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Ask, who did not say a look: run away half a life, return is still endless

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Xiaomi, who doesn’t care at all, also gives a clear account of the parameters such as 50 million pixels, the world’s first dual pdpro, omni-directional 8-check focus and so on

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Released in 2016, Xiaomi mix has not only opened the era of full screen mobile phones, becoming a classic in the history of Xiaomi mobile phones, but also collected by three major museums in the world, including the National Design Museum of Finland, Pompidou Art Center of France, and the National Design Museum of Munich, Germany, and won the gold award of idea design

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This natural slogan implant, let the little WiFi clap

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There is no doubt that the crazy Xiaomi official blog has brought a sense of surprise to the people who eat melons

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On March 26, Xiaomi revealed that it might release its own chip

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In a conversation with Xu Zhiyuan, Lei Jun revealed that Xiaomi has “prepared 10 billion US dollars” for the research and development of this chip

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According to incomplete statistics, Hubei Xiaomi Changjiang industry fund, established in 2018, has invested in more than 40 enterprises related to chip field.

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In chip development, Xiaomi established pinecone electronics company as early as 2014, responsible for chip R & D and design

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In 2017, Xiaomi pinecone released its first mobile phone chip, surging S1, making Xiaomi the fourth mobile phone manufacturer to manufacture mobile phone chips independently after apple, Samsung and Huawei

. running waist packs

In short, Lei Jun’s important breakthrough is confirmed between the lines

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Although the film effect is still a mystery, but obviously, Samsung GN2 sensor is not covered

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Not only in the product side, for the core technology of the mobile phone industry, Xiaomi is also committed to making efforts again to continuously build a solid brand value

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You know, for Xiaomi, mix series condenses its ultimate pursuit of black technology

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Xiaomi mobile phone will cost 10000 yuan.” To be sure, this 10000 yuan mobile phone is Xiaomi’s latest mix mobile phone, and perhaps the most expensive mass production mobile phone in Xiaomi’s history

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At the same time, Lei Jun seems very quiet

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It’s not lost at all

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Deep discussions such as “circle out” and “tear off labels” are more exciting than cultural people make complaints about

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For example, as soon as he came up, he officially announced Xiaomi 11pro & Xiaomi 11ultra, officially challenging the title of “anzhuoji emperor”

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Let’s run together.” “Did you run today?” Good guy, in the face of the daily soul torture of general manager Lei’s microblog, he always thinks that he has paid attention to a fitness blogger

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After all, in the endless spring, how can there be less new products? Xiaomi, who gave a week’s advance notice of the spring press conference on March 29, is well prepared

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On March 29, Xiaomi held a new product launch in spring

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As the release conference with the largest number of products in history, Xiaomi 11pro, mix new machine, chips and other heavyweight new products have undoubtedly achieved a decisive breakthrough from the brand to the high end

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Not only that, he also took Xiaomi partners to run together, full of vitality and the strongest tiantuan posture in the universe

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A large investment of 200 million is only a “small” goal: to break through the ceiling of mobile image

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The conversation between Lei Jun and the serious intellectual Xu Zhiyuan is full of information

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In the visual impact poster, all kinds of SLR cameras are eclipsed, and a bright spot is exploring the boundary dark night with its super large cup professional image

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Xiaomi probably knows very well that the brand has always depended on the market reputation, the continuous accumulation and effective consolidation of positive feedback

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In the existing mobile phones, it is a unique one

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On the same day, in a conversation with Xu Zhiyuan, Lei Jun revealed: “now we are going to make a high-end product

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As a result, no matter for market observers or rice noodles, each generation of mix is assembled with the industry’s top technology, symbolizing Xiaomi’s thinking and Exploration on the future development direction of mobile phones

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From challenging the flag of “walking ten kilometers a day” to starting to run now, he even called on everyone to run together and feel the endless spring

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In this era of “not wanting to replace the image flagship of professional cameras, not good mobile phones”, Xiaomi 11 has sounded the clarion call of the battle of image turning point

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Mixalpha, released in 2019, is equipped with a “surround screen” for the first time, accounting for 180.6%, showing Xiaomi’s ultimate exploration of the form of mobile phones in the future

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Lei Jun takes the lead in Xiaomi’s firepower, opens high profile and “goes out of the circle” bignews! When the eye-catching red posters spread rapidly in the circle of airplanes, little WiFi knows that this wave of Xiaomi is bound to make big news

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It can also be seen from the 2020 financial report released by Xiaomi group that the total revenue of Xiaomi last year was 245.9 billion yuan, and the adjusted net profit was 13 billion yuan

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The heavy return of the long silent mix series of Xiaomi will also become the first product of Xiaomi to impact “super high end”, which will undoubtedly help to promote the further brand upgrading of Xiaomi brand

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It is said that if you don’t lose weight in March, you will be sad in May

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Unexpectedly, it is Lei Jun, not Pamela, who has recently urged the small WiFi movement

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“Spring is coming

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After four years, Xiaomi’s self-developed chip has finally returned, indicating that it has never given up its pursuit of technological innovation

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In addition, according to the existing information, Xiaomi 11pro and Xiaomi 11ultra, which will be released on March 29, will continue to impact the ultimate configuration and experience on the basis of stable high-end

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In fact, in the past year, Xiaomi has achieved great success in the high-end mobile phone market with the excellent market performance of Xiaomi 10 series and Xiaomi 11

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In the field of mobile phone, which attaches great importance to the elements of science and technology, speaking with products is the most direct means

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The discussion is constant and the heat is soaring

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People are looking for clues about “new Xiaomi, new story” in them like peeling silk and pulling cocoon

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On March 25, Xiaomi officially announced the return of the new generation of Xiaomi mix

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Andrew king? The world’s first liquid lens? Self developed ISP chip? Original design? This series of surprises will make people’s expectation index to climb Mount Everest bravely

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In particular, there are many different opinions on the understanding of “once again”, whether it is to talk about surging chips, or whether it is from creating the Xiaomi model to joining IOT, from dual brand strategy to intelligent factory, or “car making” in the end

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This name is just like the Wulin competition in the mobile world, which attracts the eyes

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The hidden money has been removed from the blind box

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New Xiaomi, new story, is sprinting

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By KingWay